An executive leadership project focused on Accelerating Nike’s enterprise future-growth agenda, with a focus on the next frontiers of sport and sport culture. Collaborating directly with the Global Brand President, Chief Design Officer, and SVP of Strategy to concept, lead and shape new opportunities spanning product innovation, athlete strategy, retail evolution, partnerships, and emerging marketplace opportunities. Encompassing deep qualitative research with Glow’s network, cultural intelligence report, leadership workshops, strategic new platform map and briefs; and a roadmap of new partnerships to accelerate these innovation spaces.This extended project included delivery of new visionary concepts, marketplace opportunities and cultural partnerships that will define Nike’s next era.
